XFER Blog

Social media has become a big part of business, and Twitter is one of the top sites. You may know Twitter as an app that lets you send short messages to "followers," however, there's so much more to this useful tool that has been embraced by 218.3 million users worldwide. Let's take a closer look at Twitter and how to utilize it for your business.

There's been a lot of talk lately about the seemingly bleak future of the PC due to the rapid growth of the mobile device market. Will the PC ever really be extinct, or will it find a way to evolve? How will the questionable future of the PC impact your business?

Around the holidays, we are often reminded how important it is to give, and graciously receive good will. One story that sparks these thoughts is Charles Dickens' classic tale, A Christmas Carol. For those of you who are not familiar with the story, Ebenezer Scrooge, a wealthy, shewed miser gets visits from the three spirits of Christmas after he believe that Christmas is no better than a day of wasted profits. Scared out of his wits by the legacy he would leave behind if he didn't change, Scrooge's transforms into a generous and caring man, literally overnight. This story has been told several different ways over a century, but the premise is still the same, profits aren't always what matters most.

Businesses that are aggressive will grow quickly, and in the same way, businesses that have an aggressive continuity plan will survive the worst disasters. You need to aggressively be prepared for any disaster, even the scenarios that leave your company without computers.

Big changes are happening in the world of technology, and it's important that your business stays on top of these changes in order to stay competitive. By taking advantage of the latest trends, you will be provided with solutions designed to maximize profits. Here are five of the latest trends you need to watch for in 2014.

One IT problem that you may have heard about is server noise. A server unit is a noisy piece of equipment because it comes with multiple fans used to keep the machine cool. One big reason why servers are banished to their own room is because of all the noise they make. Here's what you can do to quiet your servers.

Concocting a comprehensive and concise marketing strategy is extremely important for any small business. Across the board, the average company uses between 8%-to-15% of their gross revenue to reinvest into marketing themselves. When you consider how large of a percentage of an organization's workable capital that really is, you'll begin to understand why companies are trying to find a solutions to cut their marketing costs. They need not look any further than the palm of their hand to find that very solution.

Two of the latest trends in business culture are environmentally friendly green campaigns and Bring Your Own Device (BYOD) work environments. There are a few ways that a BYOD system can contribute to the success of your company's green campaign, as they both seek to use technology to increase everyday efficiency at the office.

Mobile technology use is growing at such a fast rate that it's proving to be more than a trend. In the U.S., 56% of adults own a smartphone, and for businesses with an Internet presence, 31% of conversions took place over a mobile device last year. This mobile revolution has huge implications for how your business reaches new customers.

On December 3, 2013, security company Trustwave discovered over two million stolen user passwords for popular online services like Facebook, LinkedIn, Google, Twitter, Yahoo, and 93,000 other websites. There's a high probability that you use one of the services affected by the hack. Is your personal information compromised?

In September, a new ransomware came on the scene and it's been wreaking havoc on computers the world over ever since. Given the name CryptoLocker, it's capable of taking over your system, encrypting your files, and literally holding your data ransom in order to extort money from you. If you don't pay, then your files are deleted. What's an honest business to do against such a threat?

Installing a VPN solution is perhaps the best move you can make to ensure the security of your network, and the files that it transports. Whether you send files between your workplace and home or to remote locations around the globe, VPN can help ensure their safety. What exactly is VPN, and why should your company be using it?

Wired telephone service, also known as the Public Switched Telephone Network (PSTN), is seemingly nearing their extinction. This is thanks to the more economical and convenient Voice over Internet Protocol (VoIP) telephone option. Until recently, nearly every American home was connected to the PSTN, but by 2015, this option will see a 75% decrease. What does this mean for your business?

By now the vast majority of people have settled into using the Internet as a 24-hour shopping center, where almost anything imaginable can be purchased and shipped right to your door. From goods to services, everything under the sun has a digital price tag. While most of us have used a credit card to buy something online, many of us have alternatively chosen a more secure option, especially when closing deals with individuals on online auction sites like eBay. That option has traditionally been PayPal, which in many ways, has helped to revolutionize the way people transfer money. In fact, PayPal has been so successful, and essential to eBay's success, that eBay bought the company in 2002.

We hope that this isn't the first time you've heard about Microsoft ending support for their popular Windows XP OS on April 8, 2014. Microsoft has been warning users of this "death date" for years, yet we still come across businesses and consumers that are just now getting the memo. You may have to help get the message out!

Ten years ago, the idea of not using a mouse to navigate through a computer was an idea only found in science fiction movies. With the introduction of tablets and touchscreen technology, our little handheld friends are feeling left out. Is the death of the computer mouse in our near future?

The importance of backing up your company's data cannot be stressed enough. Data is your business' most valuable asset, as evidenced by the fact that companies unable to access their data for ten days after a major disaster (like Hurricane Sandy that hit the mid atlantic and northeast U.S) will not survive the next fiscal year. Here's how to protect your business with data backup.

Since the late 1990s, digital information, music, movies, software, and content has been at risk of being illegally shared worldwide for free. Peer-to-peer file sharing has forced entire industries to shift the way they do business as they try to counteract the illegal practice. The new Copyright Alert System will attempt to quell illegal file sharing.

Thanks to cloud computing technology, many businesses are taking advantage of having a mobile workforce by allowing their staff to work from home. Working from home can be beneficial by making workers more productive, saving employees' time and money from commuting, and increasing worker satisfaction, but how can you know for sure if work is really getting done?

Do you have what it takes to win the annual National Texting Championship? 17-year-old Austin Wierschke has the texting speed, dexterity, and accuracy to be crowned the most recent texting champion, an accomplishment accredited to sending 500 texts a day for training! This is a major achievement for young Alex, but does it translate to a hirable skill?