XFER Blog

Look around and you’ll see that almost everyone is scrolling through social media. Whether it’s checking out funny memes, following the latest trends, or staying updated with friends, platforms like Instagram, TikTok, Facebook, and X have become part of everyday life. It has also become a very important part of small business marketing efforts. This month, we take a look at how social media is a great and useful tool for small businesses. 

With the many issues that arise day by day, it’s no small feat to stay productive. Still, a team must be able to manage its various tasks and projects in an efficient way, and it can make all the difference in efficiently completing these tasks. Today, we want to examine why productivity is important and how you can keep it high for your team.

Have you ever had things not go according to plan? It can be an incredibly frustrating experience, especially when assets and business resources are involved. This is also true in the realm of business technology, so today, we want to cover how you can invest in the future of your business without getting too far ahead—including with your IT resources.

Being a green business is a great thing. It not only helps your company become more environmentally friendly, but it can also attract customers who care about the environment. What’s less talked about is how being green can actually give your business a competitive edge in certain situations.

Relationships in business are just like relationships elsewhere in life: messy and sometimes chaotic, but generally good to foster. This goes for relationships with customers, vendors, and even your employees. Today, we want to look at how you can build better and stronger relationships for your business.

When you run a small business, there is a tendency to dream big. You think of expanding rapidly and finding success instantly. Unfortunately, this is probably not the reality. By keeping your expectations realistic, you can find that you will find consistency. In today’s blog, let’s take a look at how any manager or entrepreneur can keep their expectations realistic. 

We live in an era of constant upgrades. How often do you upgrade your smartphone? Do you give the same attention to your business’ technology? Many users ignore clear signs that it’s time for an upgrade, telling themselves, “I’ll manage just fine.” This mindset can be a problem. Knowing when old devices are slowing you down and upgrading to newer, stronger ones is very important.

How many vendors are you managing? Probably quite a few. Now, think about how much time you spend on each one. What if you could reduce that time to almost nothing? We have some great news for you.

Many organizations have become reliant on cloud computing, which provides many benefits like cost savings and access to computing resources. However, they do run into complications with data security. One way to gain control and maintain accessibility is to use a private cloud. We’ll discuss why a business would consider using the private cloud over the more affordable public cloud platforms available today.

Businesses are constantly seeking the best ways to utilize their data. Whether developing a business intelligence strategy, integrating artificial intelligence, or conducting simple analytics, having accurate and reliable data is crucial. Without it, insights can be misleading and costly. Therefore, understanding how to scrub or clean your data is essential. Clean data is vital for anyone involved in business intelligence or AI. Today, we will explore this topic and provide a simple guide to get you started.

Adversity is pervasive throughout business. Every administrator, manager, and employee deals with some form of adversity during the course of business. Overcoming these problematic scenarios is key to keeping operations running efficiently and creating the environment to keep adversity at bay. Let’s look at some of the strategies it takes to rise up against the adversity you may (and probably will) encounter in business.

Making decisions is a big part of running a business, but relying solely on gut feelings can sometimes backfire. Back-end analysis allows business owners to gain insights they might not have considered. This can lead to more money through better sales, customer relationships, and efficiency. In today’s blog, we’ll discuss how AI enhances business intelligence.

For modern businesses, staying as efficient as possible is mandatory for optimal productivity. By eliminating inefficiencies, small businesses can stay competitive. One effective strategy is to streamline processes through implementing tools that fuel automation.

IT is a crucial part of running a business, but it plays a deeper role than many realize. Today, we want to explore the relationship that businesses have with IT and, in particular, the effect technology has on company culture.

When most people pick a job, they understand that the work they will be doing will often have them doing things that may occasionally make them feel frustrated. Most people don’t go to school for clerical work and mundane tasks and often don’t understand why it’s their responsibility to forgo their training to complete tasks that untrained people could do. This lack of understanding about running a secure and reliable business is a central sticking point for many organizations.

Technology is integral to modern business, making proficiency in necessary tools a must for today’s workforce. However, the complexity of these technologies can create vulnerabilities as malicious actors continually seek ways to infiltrate systems, steal data, and siphon funds.

Fringe technology refers to innovative and unconventional tech solutions that are not yet mainstream but hold the potential for significant impact. Small businesses can leverage fringe technologies to gain a competitive edge, improve efficiency, and enhance customer experiences. Here are some examples of such novel technology that small businesses can use:

Prior to the COVID-19 pandemic, business owners considered remote work a forbidden fruit. If employees got a taste, they would only want more of it. Nowadays, remote work is a bit more commonplace, no doubt as a result of the pandemic forcing most knowledge workers into some sort of remote work arrangement. How have companies adjusted to this new reality? Let’s look at the numbers.

The misconception that small businesses are immune to cyberthreats is dangerous. In reality, their size and often lax security measures make them attractive targets. The cost of a cyber incident can be devastating for small and medium-sized businesses. It can lead to downtime, reputation damage, and significant financial loss.

Managing a budget is difficult, let alone budgeting for something as complicated as your IT infrastructure. Even though IT is notoriously difficult to budget for, it still continues to grow as a priority for organizations. How can you ensure that your budget can keep up with the projected expenses of your IT in the next several years?